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Vacation Storebuilder Software as a Service

Destination-Based Vacation Rental Website, Powered by Vacation Storebuilder,

is Deployed By New Jersey Real Estate Company

Stone Harbor-Avalon, NJ - April 5, 2011 - Vacation Storebuilder (VSB), an advanced Software-as-a-Service (SaaS) e-commerce platform for the vacation rental industry, has announced the launch of a destination-based vacation rental website for The Hugh Merkle Team @ Prudential Fox & Roach Realtors, in Stone Harbor and Avalon, New Jersey. The website, www.StoneHarborNewJerseyVacations.com, draws more than 200 of Hugh Merkle's vacation rental properties' content and inventory through RealTimeRental's (RTR) web-based property management system. RealTimeRental partnered with Vacation Storebuilder in 2010 to offer clients robust VSB-powered websites with an integrated booking engine that connects directly with RTR's property management system, which serves more than 175 vacation rental management companies in North America.

"To effectively market our vacation rental properties online, we knew we needed to launch an attractive, destination-based vacation rental website with built-in online marketing tools for search engine optimization, social media and e-mail marketing, that is easy to update with new content and connects with our RealTimeRental property management system" stated Hugh Merkle. "The Vacation Storebuilder Platform was able to provide us with a robust, branded destination-based website with all the features we were seeking as well as the functionality needed for customers to easily find the property of their choice and select their dates for booking."

Vacation Storebuilder provides vacation rental property managers and owners the ability to showcase their properties using rich content, make inventory available at optimal rental rates, help drive traffic to the site, and generate online bookings in a seamless experience for guests - on sophisticated, branded websites similar to that of major hotel brands.
John Slaughter, VP of Business Development for Vacation Storebuilder said, "We are pleased to be launching this Vacation Storebuilder powered website for Hugh Merkle, his Team and Prudential Fox & Roach Realtors - Stone Harbor/Avalon office, who clearly understands the need to deploy a destination-based website focused on vacation rental accommodations in order to maximize their online presence and convert customers searching for great vacation rental properties in New Jersey. We are excited to continue working with partners such as RealTimeRental and clients like The Hugh Merkle Team @ Prudential Fox & Roach Realtors to provide robust e-commerce websites for the vacation rental industry."

ABOUT VACATION STOREBUILDER/VIBES INTERACTIVE Vacation Storebuilder (VSB) is an advanced e-commerce Software-as-a-Service (SaaS) platform that enables vacation rental and ownership companies to quickly implement and easily manage e-commerce websites for vacation rental, prospect generation (with value score), resale and short-term membership product marketing - on a pay-per-performance pricing model. Vacation Storebuilder's turnkey solution provides robust websites to showcase properties with rich media, drive traffic with a built-in online marketing toolkit (SEO, PPC, Social Media and Email), and increase conversion with an integrated online booking engine. Vacation Storebuilder is a division of Vibes Interactive, LLC. www.VacationStorebuilder.com

ABOUT THE HUGH MERKLE TEAM @ PRUDENTIAL FOX & ROACH REALTORS
The Hugh Merkle Team @ Prudential Fox & Roach Realtors is a team of award winning, professional New Jersey Licensed Real Estate Specialists assisting families to find vacation home rentals and home sales in Stone Harbor and Avalon (7 Mile Beach) in Cape May County, New Jersey. For over 24 years, The Hugh Merkle Team has provided the greater Stone Harbor and Avalon communities with professional result-oriented real estate services of the highest quality. The Hugh Merkle team constantly strives to exceed clients and customers real estate expectations by building lasting relationships one rental and sale at a time. www.HughMerkle.com

ABOUT REALTIMERENTAL
RealTimeRental (RTR) is the leading web-based Vacation and Residential Rental Property Management System, serving more than 85,000 vacation rental homes and properties in North America. RTR's property management software is installed by more than 175 property management companies. Distribution partnerships for RTR clients include major portals such as HomeAway and FlipKey. www.RealTimeRental.com.

For more information, please contact:
John Slaughter
Vacation Storebuilder

847-784-9990 ext. 301


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